Unfortunately, some business models don’t place the quality of their goods or services at the top of their priority list. These are the businesses that don’t last. What initially seemed like a bargain, quickly gains a reputation of being bad value for money, simply because the product doesn’t live up to expectation – despite the price.
It’s true what people say, you get what you pay for. This is why we strongly believe that compromising on quality to cut cost will not set you up for success. But how do you maintain quality? Simple. With the Risk Dashboard quality module, of course!
1. Maintain your reputation
In today’s world, it’s become easier than ever to share information online, so no matter what your marketing strategy is, if you’re not investing in quality, the word will get out. There are a host of third-party sites solely dedicated to leaving reviews, regardless of the type of industry you work in, and links can be shared hundreds of thousands of times over.
Even if you do place quality at the forefront of your business, perhaps something might slip through the net, resulting in a scathing review. See it as an opportunity to flex your customer service skills though, and what could have been a PR disaster, suddenly results in a public display of apology and compensation. The result, a happy customer, willing to sing your praises once again!
2. Save money by spending more
Returns, repairs and bad press all cost a business money. We can help you evaluate the risk in choosing which supplier is the right choice, for example. Maybe you have a choice of a few, and perhaps the cheapest really is the best! But, what if your compromise on quality by choosing the highest profit margin results in a lawsuit from someone hurt – or worse – from one of your products. Is it really worth the risk? Sometimes spending a little bit more will save you money in the long run.
3. Watch your business grow
If your customers trust you, not only will they buy from you again and again, but they’ll recommend you to friends and family. They’ll become a marketing tool that’s able to reach people you might have otherwise not had access too. With GDPR making it harder than ever to target your perfect audience, having the back up of previous customers has never been more important. With regular customers and an expanding database comes profitability – and it’s imperative that quality doesn’t get lost along the way.
The Risk Dashboard has a module specifically dedicated to quality and quality control. We can guide you through exploring the best choices for your business, with the aim to enhance your organisation’s brand and reputation, protect and mitigate against risk, increase its efficiency and boost profiles to keep your business growing.
For more information on how the Risk Dashboard can seamlessly be integrated into your business, please don’t hesitate to get in touch. We look forward to hearing from you, visit our website or please don’t hesitate to contact Neil Campbell, Commercial Director on neil.campbell@riskdashboard.co.uk or info@riskdashboard.co.uk
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